Technology Advent and Its Impact on Customers' ...

The internet and social media are increasingly important for brands and retailers in the ...

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Partnership, The Market Research Model of the Future

The difference between then and now lies in the diversity of techniques, methodologies and ...

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Agile Research Approach


Agile refers to a flexible and maneuverable research approach. It means that you test ...

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Innovating Insight


The market research industry has had a tough time. There are plenty of reasons for ...

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The Future of Research is Intelligence Augmentation

Within the research industry, it is client needs that drive innovation, not technology. ...

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